Igor Cerjan

The eCommerce Black Friday Ebook: 25 Strategies to Prepare for Holiday Shopping (+ 95 point checklist)

Every year, Black Friday is a massive event for both online and brick-and-mortar stores all over the world, but this year most shoppers will flock to eCommerce stores. The Covid-19 pandemic has caused an increase in eCommerce sales and eCommerce is projected to grow by nearly 20% in 2020. This means that online stores can …

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How to Use Facebook Messenger for Ecommerce – A Beginner’s Guide

When it was first introduced, Facebook Messenger was just an app people used to message their friends and family. However, as the platform grew and expanded, it became a very powerful tool for marketers all over the world who need a place where they can communicate with their customers. One of the biggest reasons why …

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13 Benefits of Using Facebook Messenger for Ecommerce Marketing

Consumers have changed their views on marketing and don’t respond well to the same strategies they used to just a few years ago. However, most marketers haven’t realised that. They’re still trying to get their leads’ attention with email marketing, sales-oriented PPC ads, and even cold calls. However, they’re not getting the desired results with …

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20 Shopping Cart Design Tips to Reduce Shopping Cart Abandonment

Shopping cart abandonment is an issue for all eCommerce stores, no matter their niche. According to shopping cart abandonment statistics, eCommerce brands lose $18 billion in revenue every year due to shopping cart abandonment. If your goal is to reduce shopping cart abandonment, you need to rethink the design of your shopping cart. Its design, …

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Google Ads for Ecommerce Stores [The Complete Guide]

Table of Contents Image by 377053 from Pixabay Every eCommerce business owner knows their store can’t succeed without proper marketing and the right ads. Good marketing and advertising strategies are essential for any business, but they will go to waste if you don’t promote yours at the perfect place. The size of your marketing budget …

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The Complete Instagram Guide for Ecommerce Stores

Table of Contents Image by Photo Mix from Pixabay According to Instagram eCommerce statistics, there are 1 billion Instagram users who use the platform for a variety of reasons. The scope of users is large and versatile, and includes teenagers, older generations, everyday people and celebrities. But it’s also a great place for businesses. Over …

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