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Chef Works migrates to Shopify

A unified commerce project that resulted in a seamless migration to Shopify along with B2B implemenation.

OUTCOME

  • Migration

PLATFORM

  • Shopify

Background

Chef Works is a global leader in designing, developing, and managing hospitality uniforms, known for their exceptional design, high-quality fabrics, stylish tailoring, durability, and affordability.

Chef Works, which operates on six continents and in 90 countries, continues to broaden its reach both online and through retail outlets. The company approached Perceptiv Digital with the goal of migrating platforms from Neto to Shopify Advanced while addressing the industry’s unique challenges.

We worked closely with an external design agency throughout the project, navigating multiple iterations and accommodating a variety of specialised requirements beyond Shopify’s standard capabilities.

The successful platform migration exceeded expectations, leading to Chef Works’ continued partnership under the Performant brand and a new project to create a custom embroidery feature to enhance operational efficiency and customer experience.

Chef Work’s Goals

  1. Seamless migration from Neto to Shopify Advanced. 
  2. Separation of the B2B aspect of the business onto a separate site. 
  3. Deliver the necessary frontend and backend functionality to support the marketing and sales activities and goals. 
  4. Maintain a fast website with a high conversion rate and low bounce rate. 

How We Did It

  • We worked closely with the internal team and maintained a regular cadence of meetings during the product to ensure alignment from all stakeholders.
  • The use of metaobjects for multiple outcomes allowed for streamlined data enhancement.
  • We worked closely with an external design agency on developing the site, as there were multiple iterations during development.
  • The separation of the B2B aspect entailed complex data migrations from multiple sources, we leveraged both the Neto and Shopify API to ensure all customer data, order history and product data was moved across. 

Challenges

There was a fair bit of complexity regarding dispatch times with products; some products are available in 1-2 days, some in 7-10 days, and some embroidery products are available in 14-24 day. Each required its own unique shipping option.