Boat Accessories Australia

Boat Accessories Australia is an online store that offers a wide range of boat parts and marine products. Their customers range from boat owners, boat builders and tradespeople in the marine industry.

The Challenge:
To continue to drive growth and maximise performance for the Boat Accessories Australia Google Ads account, Perceptiv undertook an account and sector audit to identify key opportunities.

The Process:
  • Launch and optimisation of a shopping campaign.
  • Bid strategy adjustments.
  • Keyword optimisation.
  • Search query optimisation.
  • Ad format testing.
  • Testing automated bid strategies.
  • Audience segmentation strategies.

The Outcome

Rachel Hunter
Marketing Manager
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Perceptiv continue to implement smart solutions for us across Google Ads, Facebook Ads and web projects. Their recent work on our Google Ads campaign has enabled us to scale our Google Ads revenue.

How can we help you outsmart your competition?

The Numbers

76%

Increase in revenue

71%

Increase in sales

37%

Decrease in Cost Per Sale

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